The Ambiente trade fair in Frankfurt is the world's largest trade fair for consumer goods. Numerous exhibitors from around 90 countries present fresh ideas, high-quality products, successful trends and pure creativity at Ambiente Messe Frankfurt under the themes of Eating - the fascinating world around the table, kitchen and homeware, and Giving - creative topics. Giving and Living - the exclusive world of living, furniture and decoration. With its wide range of products in clear product groups, Ambiente Frankfurt is the world's largest trade fair for consumer goods.

What you will pay attention to is the Korean ALPHA brand participating.
Alpha Co., Ltd. is a representative Korean stationery company established in 1971, and is a partner company that has signed a formal master franchise agreement with NOVAWILL GmbH of Germany.

The APHA brand, a long-time companion in Korean education history, has good quality products, reasonable prices, and over 80,000 different products. It currently has franchise stores in Korea, the United States, and Southeast Asia, and is starting to become known in Europe.

Currently, Alpha's exhibition and retail store is preparing to open in Kronberg, near Hesse-Frankfurt, Germany, and we look forward to your visit in mid-February.

At this Frankfurt Messe Ambiente 2024, we hope that you will meet with a representative from Alpha Europ of NOVAWILL GmbH, which is responsible for Europe, Africa, and the Middle East, receive business consultation, and achieve good results.